业务分析技术 - PESTLE

You know your business or project inside out. You’ve planned and strategized, and you know exactly what’s going on within the organization. But what about external factors that may have an effect in the future, like new government policies or technological developments? It could be a problem if they catch your team by surprise.

External factors can have a huge impact on business strategy and decision-making, so you need to keep track of them. A PESTLE analysis can help you do this. It’s a tool to help you work out what strategic actions you may need to take in the future. Using this technique will help you anticipate problems, so you can plan for them effectively.

By the end of this course, you’ll be able to:

• Explain the PESTLE analysis technique
• Identify when a PESTLE analysis should be used
• Carry out a PESTLE analysis

Why take this course?

Anyone who needs to do business planning will find this course invaluable. So, if you’re a business leader or analyst, or heading up a project or a program, this course is for you. It’s vital to analyze external factors that could impact an organization. In this course you’ll learn about the PESTLE analysis technique, when it should be used, and how to carry it out.

10 mins | SCORM | Cheat Sheet